For today's consumers, unique products are always very important. Whether fashion accessories such as clothes and shoes, furniture or other products; Customers are looking for personalized items. You can no longer rely on mass production to meet customer needs. Today's customers want exclusive products that are specifically tailored to their specific needs; preferably with the possibility of configuring the product yourself before ordering. Therefore, to successfully run a business in a global industry, you must be able to provide unique items while seeking customers. Therefore, the diversity and complexity of the product becomes important in order to stand out from the competition. To achieve your business goal of offering customized products, you can integrate the iDesigniBuy online product configuration software into your current website. Using different rules and classes, configuration scripts are created in the product configurator to ensure that item variants can be customized directly in the web store via the product configuration wizard. The product configuration system not only understands customer requirements and thus serves better customer satisfaction, but also reduces effort for your back office.
A variant configurator or product configurator is a tool for generating individual orders, taking into account the wishes of the customer. It acts as a bridge between the sales or consumer department and the orders department of every organization. Configuration options include selecting, setting parameters, and combining products that are limited by configuration rules. Business advantage Product configuration tools have several business benefits, especially in terms of potential returns. This software can help you optimize your sales and production processes, which directly increases the efficiency of the company. It also helps improve the efficiency of the information supply chain within the organization. With the integration of the product configurator, purchasing and manufacturing costs are reduced and the knowledge of the experts is multiplied. Understanding items between departments makes useful details available throughout the sales process. It also ensures that the products you ship to your customers are free from defects. For example: if the price of an item or property of an item changes, you only need to enter it once in the product configuration application and the system will change it everywhere. This practice eliminates unwanted price differences and makes one-time calculations easier. In addition, your sales team's workload is reduced, which reduces response times for processing customer inquiries. Benefits for customers Not only the company's advantage of the product configurator. The main benefit for end users is that they can visualize the product they want even though it is not physically there. With the product configurator catalog view, item properties such as color, style, quality, component type, and price can be selected with just a few clicks. Users can change the properties of an item until the product meets their expectations and is ready to order. By carefully selecting the characteristics of the product, you are likely to decide whether the item will live up to expectations or not before placing your order. In this way you achieve your organization's goal of providing individuals with the desired product within their budget and in good quality. Product configuration software helps your business improve customer satisfaction as well as sales data. By giving customers the opportunity to design the goods they want, the rate of complaints and returns is drastically reduced. In addition, as a company, you can offer unique products that consumers cannot buy from competitors. In addition, the target group for your business can be expanded and you can reach the maximum number of people. By making it easy for your customers to design their own products, you can target different audiences without impacting your existing customer base. Whether from a business or customer perspective, the product configurator simplifies work processes, increases your company's productivity, and increases the satisfaction of your employees and customers. Product personalization/customization leads to increased sales and profits; especially for complex technical products, specialty products and consumer products. |
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July 2022
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