The apparel market has changed drastically, all thanks to millennials and their shopping behavior. Their shopping patterns have evolved so much that even clothing retailers are finding it challenging to catch up with it and, as a result, affects their business. Millennials have successfully negated the difference between casual wear and formals, so why would apparel brands still want to separate it. The custom design hoodie is a step towards the same process where buyers are allowed to create their hoodies as per their fashion sense. |
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July 2022
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