The world is shifting towards personalization. In the coming years, personalization will be the prime driver of marketing success. To stay ahead of the curve, your brand needs to adopt the right technology. Ignoring the love of customization will be like creating a barrier in the path of your success. Our product configurator software is a customization tool that lets your customers design products, including footwear, furniture, hats, apparel, sportswear, etc. Industry experts claim that the global Product Configurator Software Market will rise significantly between 2020 and 2025. The configuration management market size is predicted to grow from $1.6 billion in 2019 to $3.3 billion by 2024. With this, you might have understood that a 3D product configurator has many benefits to offer. Let's check out some below. Product configurator software can maximize brands’ profitsWho won’t love a personalized touch in a product they buy? Offering your customers what they expect is the core of any business. Be it the apparel industry or shoe manufacturers. The best way to provide them what they want is:
Here comes the role of 3D configurator software. This latest trend can give cutting edge benefits to your brand and add value to your business when planned out thoughtfully. Product customization allows building a strong relationship with your customers and makes your business seem humanly and authentic. The story doesn’t end here. There are more advantages to go through. Benefits of 3D product configurator softwareIncrease in profit margin Customers are ready to pay more for availing of the customization facility. Stats say 1 in 5 customers is interested in availing personalized products and is willing to pay 20% more. This is so because such customers understand that offering customized products requires a dedicated setup for product development with reliable resources. But this doesn’t mean that you, as a brand, have to invest more. You have to be strategic about the way you add the customization. You can create a template for better results and make only necessary changes as per each customer’s customization request. Hence, you can charge more for personalized products and enjoy the profits. Personalized experience By allowing your customers to be a part of the designing process, you let them decide how the particular product should look and feel. It gives them a personal shopping experience as they can decide the color, texture, image, text, etc. of the product to be customized. As a result, they find themselves more connected with your brand, which is profitable for your sales. Customers loyalty 3D configurator software offers your customers what they want as per their likings. And when they get the exact service they want from you, they will surely come back again and again. They will tend to be loyal to your brand and services. The more you stand out with your customization, the better results you will get. Also, it is a known fact that loyal customers bring long-run benefits your way. Win over millennials By providing customization options to the millennials, you stand a chance of attracting a vast portion of the buying public. With them coming of age recently, they will be the consumers of goods and services for years to come. Stats say, around 55% of the millennials prefer getting personalized experiences. Hence it is clear that customization may be the key to entice millennial customers. Wrapping up Now, as you have understood your customers' psychology, it’s time to take significant steps to outshine as the winner. Being an eCommerce business owner, you have to adopt the right technology to face the competitive market. Try out iDesigniBuy’s product configurator software. Our 3D product configurator is a high-performance customization tool that gives your customers the best-in-class experience. Wish to get the software? Collaborate with us now! |
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July 2022
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